Happened to be looking at some old Fazer Chocolate logos and came across the ‘F’. Turned on its side it’s perfect for the fox body and tail in one. This project is all about simplicity and how few characters can you … Continue reading
Ian liked using Bernhard Bold Condensed for the eyes of the crab. But when I saw his design it made me wonder if my original scribble is the wrong way up. Perhaps the larger ‘C’ could be on top like … Continue reading
Big thanks to Vince Frost for this Emu design. The original broke the rules by using more than just the first letter, but the simpler redesign with the larger body feels truer to the shape of the Emu and … Continue reading
Another tweet from Gustaborracho. Nice sense of playfulness, although if push comes to shove i think i still prefer Michael Bow’s alligator.
Forgot to post this scribble from Gustaborracho that he tweeted. Be great if there was a way of making it simpler, but using the same ‘D’ for the wings would add to the … Continue reading
I initially came up with an anteater concept, using a highly condensed woodblock capital A. On it’s own it’s a bit too cryptic but Tony suggested that it might … Continue reading
Top – lose third S making wing Middle – simplify body using something like Gill Bottom – cropping swan off bottom