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Author Archives: Tony Davidson
F is for Fox
Happened to be looking at some old Fazer Chocolate logos and came across the ‘F’. Turned on its side it’s perfect for the fox body and tail in one. This project is all about simplicity and how few characters can you … Continue reading
Ian Haughton C is for Crab
Ian liked using Bernhard Bold Condensed for the eyes of the crab. But when I saw his design it made me wonder if my original scribble is the wrong way up. Perhaps the larger ‘C’ could be on top like … Continue reading
T is for Tapir
Seeing the nose of this animal got me wondering if there wasn’t a way to use the base of a lower case ‘t’ to create this part. Not sure it needs the eye, but it does help people get it. … Continue reading
E is for Emu
Big thanks to Vince Frost for this Emu design. The original broke the rules by using more than just the first letter, but the simpler redesign with the larger body feels truer to the shape of the Emu and also … Continue reading
E is for Emu
Big thanks to Vince Frost for this Emu design. The original broke the rules by using more than just the first letter, but the simpler redesign with the larger body feels truer to the shape of the Emu and … Continue reading
Y is for Yak by Guy Featherstone
Chatting to Guy he thinks we could do Yak in two letters. There were lots of versions with eyes, but not sure you need them. Was also some debate about how low the mouth should sit and whether it wouldn’t … Continue reading
C is for Crocodile
Another tweet from Gustaborracho. Nice sense of playfulness, although if push comes to shove i think i still prefer Michael Bow’s alligator.
D is for Dragonfly
Forgot to post this scribble from Gustaborracho that he tweeted. Be great if there was a way of making it simpler, but using the same ‘D’ for the wings would add to the … Continue reading
P is for Polar Bear | Chris Bowsher
The polar bear concept was based on an old joke I can’t quite remember, about a polar bear in a snow storm. Here I thought using the white space … Continue reading